Redefining Recruitment to Retention

AAPPR Welcomes New Members to the 2026 Board of Directors

The Association for Advancing Physician and Provider Recruitment’s (AAPPR) is pleased to welcome three new board members, effective April 15, 2026. With their guidance, the organization will continue to bring innovative solutions and resources to advance the physician and provider recruitment profession. The 2026-2027 Board of Directors brings together a wealth of leadership and expertise that positions AAPPR for success.

Meet AAPPRs Newest Board Members

Marcia Anderson, MHA, CPRP  – New Board Member

Marcia Anderson, MHA, CPRP is a Physician Recruiter at WellSpan Health, where she supports full-scope physician and provider recruitment for a multi-facility health system dedicated to advancing community health across Central Pennsylvania.

With more than 25 years of experience in healthcare and over six years in comprehensive physician recruitment, Marcia brings a strategic blend of operational expertise, workforce planning, and mission-driven leadership. She is a Belonging Champion with a strong commitment to health equity. Her professional background is deeply rooted in women’s and children’s health, advocacy, and health equity, including extensive work addressing maternal and infant health disparities—particularly those impacting Black and Brown women. This perspective informs her approach to recruitment strategy, physician engagement, and sustainable workforce development.

Marcia earned a bachelor’s degree in business and a master’s degree in healthcare administration. She also holds the Registered Medical Manager (RMM) and Certified Physician Recruiter Professional (CPRP) credentials. She remains actively engaged in professional development, leadership, and community-centered initiatives. Selected for membership in the National Coalition of 100 Black Women in 2018, she remains an active member of Zeta Phi Beta Sorority, Incorporated and maintains professional memberships with Toastmasters International, MLAW, and the National Association of Parliamentarians. Throughout her service, she has held organizational leadership roles, chaired committees, and led fundraising, governance, and community-focused initiatives. She is also deeply engaged with AAPPR as a volunteer, mentor, presenter, and CPRP faculty member, contributing to education, micro-credentialing, and professional development within the physician recruitment community.

Marcia is adept at simplifying complex decision-making, strengthening bylaws and risk-management practices, and ensuring board and committee work aligns with mission and strategic priorities. Her combined expertise in physician recruitment, governance knowledge, advocacy experience, and commitment to health equity positions her to add disciplined, inclusive, and impact-focused leadership in board service.

Collin McKahin, MBA, CMSR  – New Board Member

Collin McKahin, MBA, CMSR, is the Director of Recruiting at Marvin Behavioral Health, a single-specialty organization that provides clinical mental health support to healthcare providers across the country.  Previous to Marvin, Collin served with Tenet in CA; where he led physician, executive, and allied health recruitment across markets throughout the Central Valley of CA.  Collin has also served as the Director of Business Development for Dignity Health (now part of CommonSpirit) in Sacramento and led many recruitment efforts into independent practices in the community and supported efforts with recruitment into the medical foundation for Dignity.

With 15 years of experience in healthcare recruitment, Collin is recognized for building creative, nontraditional pipelines and mentoring recruiters to grow into high-performing professionals who advance within their organizations. His work spans in-house and advisory roles, giving him a broad view of workforce dynamics, compensation variation, and the practical impact of organizational strategy on recruitment outcomes.

Collin has served on the Cristo Rey Board in Sacramento, supporting college-preparatory education for students of undocumented and low-income backgrounds, and has held advisory responsibilities for early-stage healthcare ventures focused on innovative care delivery. He is an active AAPPR contributor, speaking at national conferences, engaging in online forums, and sharing insights on recruiter development and clinician well-being.

Known as a long-term, systems-oriented thinker, Collin challenges assumptions, raises ethical considerations, and works across diverse stakeholder groups to solve complex problems. His experience navigating community boards, organizational politics, and emerging technologies such as AI equips him to bring practical, future-focused governance and candid, values-based perspective to board deliberations.  Collin earned his Marketing Degree at Bradley University in Peoria IL, and his MBA at the University of Illinois, Springfield Campus.

Amber Williams, MPH, CPRP – New Board Member

Amber Williams, MPH, CPRP, serves as Director of Physician and Provider Recruitment at UNC Health, where she leads strategies to attract and retain clinical talent across a large, mission-driven academic health system.

With 11 years in the field and a Master of Public Health, Amber has built her career in recruitment from coordinator to director, gaining deep operational knowledge of how talent acquisition supports organizational performance and patient care. She is an active member of AAPPR, holds the CPRP certification, and contributes to course development and mentorship programs that elevate standards for in-house recruitment professionals.

Amber recently completed a two-year board term with Launch Holly Springs, where she also chaired the events committee and designed programs and engagement opportunities to support emerging small business leaders. She is a member of the American College of Healthcare Executives (TENC-NC chapter) and is known for her integrity, emotional intelligence, and ability to make thoughtful, future-focused decisions in complex environments.

Passionate about connecting people and advancing equity, Amber brings strengths in relationship-building, collaboration, and strategic thinking that translate directly to effective board service. She describes herself as a lifelong learner, resilient and patient leader, and authentic voice for operational perspectives in policy and strategic planning conversations.

A Message from Board President
Allan Cacanindin, CPRP, CDR

As we welcome our new board members, President Allan Cacanindin shares his perspective on the future and continued growth of AAPPR.

Healthcare access begins long before a patient enters an exam room. It begins with courageous leaders willing to build the workforce of the future. These board members represent the very best of physician and provider recruitment — mission-driven professionals advancing innovation, culture, and access to care in communities across America.

At a time when healthcare organizations nationwide are facing historic workforce challenges, leaders like these remind us that physician and provider recruitment is not transactional work — it is strategic, human-centered leadership that directly shapes patient access, organizational stability, and the future of care delivery.

Behind every thriving health system is a workforce strategy strong enough to sustain it. The physician and provider recruitment profession has become one of healthcare’s most important strategic levers, and these leaders are helping guide that future with integrity, innovation, and purpose.

In every corner of the country, physician and provider recruitment leaders are helping determine whether patients receive timely access to care. That responsibility demands vision, resilience, and humanity. I’m proud to serve alongside leaders who are helping shape the future of healthcare workforce strategy nationwide.